POTATO$ALAD ANIMATED MUSIC VIDEO
This project is an animated music video and visualizer for the hip-hop single “Potato Salad” created by Tyler, The Creator, and A$AP Rocky. This is my first major project that dives into the world of animation, dipping my toes into storyboard conceptualizing, directing, illustrating, and animating. I won the Animated Short Film Award at the University of Miami's annual 'Canes Film Festival in 2022 for this project and I'm very proud of it! Enjoy!
HENNESSY x CANELO FIGHT NIGHT
During my time as a Graphic Design intern at Laundry Service, I worked under the Hennessy account. This campaign gave me the opportunity to direct and brainstorm a few ideas to create anticipation and excitement around V.S.O.P ambassador Canelo in his ‘Trilogy’ rematch with longtime rival, Triple G, on Sept. 17, 2022, leading to my idea being the final execution.
Adding to my freelance work, I designed several commissioned music covers for several different artists, from albums to singles, to mixtapes, to spoken word pieces, for Apple Music, Spotify, Youtube, and Soundcloud. I also was given the opportunity to animated some of those covers to be used as visuals for the artists to act as promotion or a Spotify visualizer.
During my time as a graphic designer at Student Activities and Student Organizations (SASO), I had the opportunity to design dozens of event assets, such as A-frames, Digital Signage, and Social Media graphics, and they ranged from events such as movie screenings, activities, shows, and carnivals happening on the University of Miami campus.
I had the opportunity to design a few promotional items from time to time. These ranged from Apparel, Snapback and Trucker Hats, Bucket Hats, Water Bottles, Stickers, and more. Most of the time, these were for student organizations at the University of Miami during my time working for Student Activities and Student Organizations, but I also had the opportunity to create apparel graphics for freelance clients from time to time.
I'm currently in the process of teaching myself how to draw. I've taken classes at the University of Miami and when I studied abroad I took figure drawing classes at the American University of Rome. I believe learning this skill makes me a better designer and illustrator, learning proportions and drawing in 3D space on a 2D surface.